Wingu

Wingu is a technology NGO that enhances the impact of social projects and initiatives. They promote the technological transformation and digital resilience of non-governmental organizations and social enterprises through training and implementation of innovative technological developments.

In 2024, Wingu celebrated 10 years of operation in Mexico and we were selected to develop the campaign “10 years of Wingu in Mexico”.The idea was to use the Mexican cultural imagery to communicate the experience that the organization has in Mexico and to convey that there is solid knowledge about how things work in Mexico and its context.

A very visually attractive and very fun campaign.

Collaboration objectives:

• Share Wingu's journey in Mexico from a Mexican perspective
• Strengthen ties with organizations in Mexico
• Communicate the main milestones of Wings in Mexico

Tasks:

• Development of creative concept
• Development of narrative
• Creation of the visual identity of the project
• Development of materials for the 10-year event
• Development of anniversary video